Narrowcasting: Strengthen NPS Engagement from Within!
What is narrowcasting, actually? Well, it’s a highly effective way to keep your employees informed about the latest updates regarding the Net Promoter Score (NPS). How? By utilizing digital screens within your organization to share real-time data, information, and statistics. This way, your employees can truly understand the impact of their efforts.
The benefits of narrowcasting
The general advantages of narrowcasting are that it is suitable for both large and small companies. Additionally, moving images capture attention and hold it. Employees are therefore prompted to look at what is displayed on the screens.
By publishing the Net Promoter Score through narrowcasting, your employees gain immediate insight into the current NPS. Moreover, the percentage of promoters, passives, and detractors is shown, and your employees gain insight into the Net Promoter Score per project. Furthermore, written feedback ensures that your employees truly understand what matters to customers. The great thing about this? There is direct visibility into the impact of their efforts. And that is motivating! It encourages employees to stay involved and always strive for improvement.
Relevant and important NPS data is presented in a visually appealing manner, ensuring that everything is organized and clearly displayed. This enhances awareness and understanding of the Net Promoter Score, leading to increased employee engagement and motivation.
And you know what’s great? All employees receive the same message. This promotes a consistent and coordinated approach, resulting in more effective implementation of NPS-related activities. In short, narrowcasting offers numerous benefits. All these advantages contribute to promoting a customer-centric culture and strengthening customer loyalty. And you’ll see the improved Net Promoter Score reflected as a result!