Sending surveys from your own domain

Customers and employees receive dozens of emails every day. The first decision they make is not whether to fill in the survey, but whether to open the email at all. And that decision depends, among other things, on one question: who is the sender?

Recognition opens doors

An email from a familiar organisation name builds trust. People recognise the sender, know where the message is coming from, and are more likely to click. That applies to a newsletter, but just as much to a feedback invitation.

With a custom sender domain, you send surveys from your own domain name. That way, the recipient sees your organisation’s name in their inbox, rather than a generic address.

A natural part of your professional image

You put thought into your branding, your communication, and the way you present yourself externally. The surveys you send are in your style, but the sender doesn’t match yet. An invitation sent from your own domain fits seamlessly with the rest of your professional appearance.

What does it deliver?

More recognition means more opens, more opens means more completed surveys, and more feedback means better insights to keep improving your organisation. A custom sender domain is therefore not a cosmetic choice, but a meaningful one.

How do I activate it?

A custom sender domain is available for € 7.50 per month. Want to know how to set this up within Focus Feedback? Get in touch with us. We’re happy to help.